WHAT ARE #HASHTAGS IN SOCIAL MEDIA?

There are many misconceptions surrounding the correct use of hash tags on social media websites - Twitter especially. Unfortunately, because of this many businesses are using hash tags incorrectly online and as a result are deterring their online business status.

A hashtag is a word or a phrase prefixed with the symbol #. This is a form of meta-tag (the way Google and other search facilities read information) and is used highly through social media and microblogging sites, like Twitter, LinkedIn or Google+. Not just Twitter – as many people seem to believe.

Let us give you some correct examples of using hashtags within social media.

“@MarketingSMEs: Thoroughly enjoyed the East Midlands Conference Centre F2B Breakfast event! #BNIF2B :)”

A couple of our team recently attended a 'BNI Forward 2 Business Breakfast event.' At the event the speackers announced a specific hash tag so that any posts could be targeted and specific. If anyone else joined in this hashtag it would come up in a news feed and would be a great way to communicate with other attendees of the event.

In example, “#BNIF2B event today - saw @andy_bounds in action again - great talk on improving your sales” was a different twitter account who hopped into the hash tag and so it also came up in the news feed alongside Easy Marketing’s post.

Hopefully this blog has given you some insights into how you should be using #hashtags on social media sites. Be SPECIFIC and use them right - and you can do your business the world of good!

For more insights into using social media commercially, contact the friendly team Easy Marketing for support on 0115 8402015

Or you can contact our Chesterfield office on 01246 252855.

LOGO DESIGN - CARING THERAPIES NOTTINGHAM

Following on from our 'What makes a good logo?' post, our designer has been busy designing the perfect logo for a lovely new business start-up Irsha, who is the owner of Caring Therapies.

A member of our team met Irsha at a networking event in Nottingham and she couldn't resist setting up a meeting with a member of our friendly team after seeing that Easy Marketing understand that SMEs are limited by tight budgets; this is why we offer our services at low prices, all done in-house by our dedicated, creative team.

It was really interesting to find out about the hypnotherapy services Irsha provides as well as her easibirthing programme, and you can see that she is really passionate about her job and is naturally a caring person - which is where her company name 'Caring Therapies' originated from.

As well as creating Irsha a fantastic new logo, we will also be designing new business cards and a5 size leaflets.


Do you need low-cost effective design and marketing help? Come talk to the bird at Easy Marketing by calling us on..

Nottingham office: 0115 840 2015
Chesterfield office: 01246 252855

LOGO DESIGN - WHAT MAKES A GOOD LOGO?

Deciding on your branding is one of the first essential steps a start-up business must take. Think about it... The difference between having a great brand identity and having a logo could mean you win that great bit of business ahead of competitors.

Being passionate marketer's ourselves, why not take our lovely logo into consideration..

Many people who we meet tend to recognise our company from our 'pink bird' brand identity - who we humorously call Bert. During 60-second pitches our team tend to close themselves by referring back to Bert; "Come and talk to the bird."

Simple yet effective and unique brand identities are the ones that you tend to remember. Another great example of this would be McDonald's who have the famous golden arches for their brand identity and a strap line of "I'm lovin' it".


If you need help yourself on planning a brand identity and/or need a logo designing - why not talk to the bird at Easy Marketing for a free, no-obligation chat about the future of your business?

Nottingham office: 0115 840 2015
Chesterfield office: 01246 252855
W: www.easymarketing.org.uk

FACEBOOK HEADER DESIGN - STAR WARS DAY

Over the weekend was Star Wars Day - pun intended "May the forth be with you" and Easy Marketing were eager to design a Facebook header to join in on the day for Star Wars enthusiasts!

Being a marketing company that are based in Nottingham which specialise in branding and social media, we can offer your company various types of design and social media training/ management. Call our office number today for a little chat with our friendly team and have a discussion about our services.

Office number (Nottingham) 0115 8402015
Office number (Chesterfield) 01246 252855